FOB vs CIF: A Practical Guide

Send timing matters more than most people think. Tuesday and Wednesday mornings between 10-11 AM buyer local time have the highest open rates. Emails sent on Friday afternoon almost always go to spam. Always schedule according to the buyer's time zone, not yours.

Cold emailing in the buyer's native language is underrated. If a client's English is limited, writing in their language shows respect. Spanish for Latin America, Arabic for the Middle East — the response rate difference is dramatic. Always have a native speaker review.