AfCFTA: What It Means for Exporters to Africa

The 30 days before a show are golden preparation time. List existing clients to invite. Promote your participation on social media. Prepare products, brochures, business cards, and gifts. Book booth design early.

Overseas exhibition budgets need careful planning. Research the show's buyer profile before committing. First-timers should choose a cost-effective show to test the waters before expensive ones.