Importing to Africa from China: Payment, Shipping, and Customs Essentials
Total landed cost is the only number that matters when comparing Chinese suppliers. It includes: factory price, inland freight to port, export customs fees, ocean/air freight, insurance, import duties, VAT, customs brokerage, and inland freight from destination port. A $10 product FOB can easily become $14-16 landed. Most first-time importers forget at least three cost components and end up with negative margins.
Tariff classification (HS code) determines your duty rate. Different suppliers may classify the same product under different HS codes. Always verify the correct HS code and check if your product qualifies for preferential duty rates under trade agreements. An incorrect classification can result in overpayment or customs penalties. Request the supplier's export HS code and compare it with your import country's classification.
Quality control should not be a single inspection at the end. Build a multi-point QC plan: (1) raw material inspection before production starts, (2) first article inspection when the first unit comes off the line, (3) in-process inspection at 30% and 60% completion, (4) pre-shipment inspection when 80% is packed, (5) container loading supervision. Each step costs a fraction of catching defects at the destination.
MOQ negotiation is an art. Chinese factories quote high MOQs because they're designed for mass production efficiency. To negotiate lower MOQs, offer: (1) a slightly higher unit price, (2) a commitment to repeat orders totaling the annual MOQ, (3) payment of mold/tooling costs upfront, or (4) acceptance of the factory's standard raw material sizes. The most effective approach combines multiple offers.